Is your cleaning marketing all wrong? You’re running ads but not getting any business? Has something shifted in the world where our old marketing strategies just aren’t working? Join Angela Brown as she discusses the changes in the psychology of society since the pandemic, how it has affected traditional marketing and ideas to get more business.
Today’s #AskaHouseCleaner sponsor is #SavvyCleaner training and certification for house cleaners and maids. ( And your host today is #AngelaBrown (
*** YOUR CLEANING MARKETING IS ALL WRONG CHAPTERS ***
0:00 – Meet Angela Brown, the House Cleaning Guru
0:12 – Am I doing my marketing all wrong?
0:19 – What is PAS?
0:31 – Should I make an ad that creates a problem?
0:41 – Why would you agitate the problem?
0:58 – Has there been a global shift in the psychology of our society?
1:18 – How did the pandemic change people’s jobs?
1:53 – Did people’s self worth change?
2:12 – Were children homeschooled during the pandemic?
2:30 – How did helping children with schoolwork affect parents?
2:49 – Did homes become more cluttered during the pandemic?
3:21 – Why is the old marketing not working now?
3:38 – Were people made to feel worse about their situations?
4:34 – Would it be better to just be the solution?
4:53 – Do people not argue with their own information?
5:26 – How should I do a walkthrough?
*** PROMISED LINKS AND GOOD KARMA RESOURCES ***
Social Media Marketing: Leverage the Power of the Internet –
Think Like a Marketer: How a Shift in Mindset Can Change –
1-Page Marketing Plan Paperback –
Millionaire Marketing on a Shoestring Budget: –
Talk Triggers: The Complete Guide to Creating Customers –
(When available, we use affiliate links and as Amazon Associates we earn a commission on qualifying purchases.)
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*** SPONSORSHIPS & BRANDS ***
We do work with sponsors and brands. If you are interested in working with us and you have a product or service that makes sense for the cleaning industry, here’s how to work with us –
*** THIS SHOW WAS SPONSORED IN PART BY ***
SAVVY CLEANER – House Cleaner Training and Certification –
VRBO AIRBNB CLEANING – Cleaning tips and strategies for your short-term rental
FUNNY CLEANING SHIRTS – Incentive and thank-you gifts for house cleaners and maids.
HOARDING WORLD – Helping you change your relationship with stuff
*** VIDEO CREDITS ***
VIDEO/AUDIO EDITING: Kristin O
HOST: Angela Brown
PRODUCER: Savvy Cleaner
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